Being part of Waddle has always been about more than just having a policy sitting in a drawer somewhere. Protection matters most when life goes wrong - but we also want our clients to feel supported and valued while life is going right too. That's exactly why we're thrilled to announce our new partnership with The Lifestyle Card.
Who are The Lifestyle Card? Launched in 2018, The Lifestyle Card has grown into a multi-award-winning discount directory used nationwide, connecting people to quality, value and purpose. Their platform gives members access to over 5,000 discounts, from local experiences to national brands, all while championing charitable causes and supporting communities up and down the country.
Their mission to enrich lifestyles and empower families is one we deeply admire - and it made them a natural fit for Waddle.
At Waddle, we know true financial confidence isn't just about holding a policy. It's about having the right cover in place, and properly understanding what you're protected against.
The trouble is, far too many families across the UK are underinsured or carrying gaps in their cover without even realising it - often simply because protection has never been front of mind. Over half of UK adults have no protection in place at all. That's not really a problem of access. It's a problem of awareness.
Closing that gap is exactly what gets us out of bed.
Through this partnership, Waddle's advice services will now be available to The Lifestyle Card's closed community of members - helping more families understand their cover, spot the gaps nobody's told them about, and put the right protection in place for the people who matter most to them.
The Lifestyle Card's ethos of community and care lines up perfectly with our own, and we can't wait to get started. Together, we want to help their members not only save money day to day, but feel genuinely confident that their family is protected if the worst ever happens.
Proper peace of mind, made a little more accessible.
We're excited for what's ahead - and there's more exciting news to follow, so keep an eye on our channels! š§
If youāre self-employed, work with your hands, or just arenāt sure what cover youāve really got in place - donāt go it alone.
Stand with a team thatās built to protect, support, and shield you from the storm - whatever life throws your way.
Because life doesnāt always go to plan, but your protection absolutely should.
Graham came to us for a second opinion on his protection. We uncovered a 17-year-old policy with unbeatable cover - one worth holding onto. Two years later, after a stroke, that legacy policy paid out Ā£75,000 when he needed it most. The right advice. At the right time. For all the right reasons.
Weāve got you.
Whether itās a bump in the road or a full-blown storm, youāre not on your own. Making a claim with Waddle is simple, human, and hassle-free - because the last thing you need right now is paperwork stress or policy puzzles.
We just show up, sort it, and stand by you - like we said we would.
Already have protection in place? We believe your cover should grow with you. Our friendly Policy Check reviews what you have, highlights strengths and gaps, and gives honest, expert advice to keep your cover working its best for you.
